Profile

Mr. David Muba

Mr. David Muba

Group Head of Digital Strategy, Commercialization & Partnerships Radio Africa Group


David Muba ia creative Digital Strategist who believes in the power of stories to transform brands, people, and places. For over 15 years, I’ve been at the heart of Kenya’s digital evolution — helping media houses, organizations, and destinations find their authentic voice online.

He had a privilege of contributing to Kenya’s tourism story, leading digital campaigns for the Magical Kenya Ladies Open and helping global audiences see Kenya not just as a destination, but as an experience — rich in people, culture, and conversation. At the core of his work is a passion for human-centered design, data-driven creativity, and impact storytelling. He helps brands and destinations to navigate digital transformation with empathy, strategy, and purpose — because in every click, post, or story, there’s an opportunity to inspire meaningful connection.